Pricing Guidelines
Get started with a professional website
All plans require a consultation
All plans require a consultation
Site plans
A modern website built for performance, trust, clarity, conversions, and scalable operations across every part of your business.
Features
- Up to 3 core pages
- 2 integrations total
- Brand-aligned design
- Mobile-first responsive
- Basic SEO setup
- Performance & security
- Web accessibility
- Handoff documentation
Features
- Full multi-page website
- 20 Integrations max.
- Conversion-focused
- Custom design system
- Mobile-first responsive
- SEO architecture
- Performance & security
- Web accessibility
- Handoff documentation
- Team training session
Features
- All Business plan features
- Multi-service structure
- Component-based
- Scalable page systems
- Department-level access
- Extended QA
- Launch support
- Multiple on-site trainings
Features
- All Premium plan features
- Product and payment flows
- Inventory and order management
- State-level compliance
- Shopify app setup
Enterprise
Custom, high-scale digital infrastructure. Solution for high-traffic sites that need Enterprise-level structure.
Custom quote
minimum budget $40k
Features
- Custom architecture and reqs.
- Advanced security and compliance
- Complex integrations and data flows
- Multi-team or multi-brand structures
- Scalability and governance planning
- Dedicated UX, QA, and rollout phases
- Custom scope and timeline
U.S. Service Members
Active Duty Military or Veteran?
We offer a 20% discount on full website services for businesses owned by active duty U.S. service members and veterans, with dedicated support and flexible options tailored to your business and goals.
| Website Features | Starter | Business | Premium | Ecommerce | Enterprise |
|---|---|---|---|---|---|
Publishing & Domains |
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| Publish to bluecat.com | ✓ | ✓ | ✓ | ✓ | ✓ |
| Publish to a custom domain | ✓ | ✓ | ✓ | ✓ | ✓ |
| SSL / HTTPS | ✓ | ✓ | ✓ | ✓ | ✓ |
| Staging environment | — | ✓ | ✓ | ✓ | ✓ |
| Redirect mapping (launch) | — | ✓ | ✓ | ✓ | ✓ |
| Multi-domain / multi-brand | — | — | — | — | ✓ |
Core Build & Responsiveness |
|||||
| Mobile responsive design | ✓ | ✓ | ✓ | ✓ | ✓ |
| Tablet optimization | ✓ | ✓ | ✓ | ✓ | ✓ |
| Cross-browser testing | ✓ | ✓ | ✓ | ✓ | ✓ |
| Component-based layout system | — | ✓ | ✓ | ✓ | ✓ |
| Full multi-page website | — | ✓ | ✓ | ✓ | ✓ |
| Advanced site architecture | — | — | ✓ | ✓ | ✓ |
| Multi-site structure | — | — | ✓ | ✓ | ✓ |
| Role-based / departmental structure | — | — | — | — | ✓ |
UX Strategy & Conversion |
|||||
| Information architecture | — | ✓ | ✓ | ✓ | ✓ |
| Conversion-focused page structure | — | ✓ | ✓ | ✓ | ✓ |
| CTA and funnel mapping | — | ✓ | ✓ | ✓ | ✓ |
| Advanced UX strategy | — | — | ✓ | ✓ | ✓ |
| Multi-audience journeys | — | — | ✓ | ✓ | ✓ |
UI Design, Branding & Copy |
|||||
| Custom design (not a template swap) | ✓ | ✓ | ✓ | ✓ | ✓ |
| Brand alignment (type, color, spacing) | ✓ | ✓ | ✓ | ✓ | ✓ |
| UI system (buttons, cards, grids) | — | ✓ | ✓ | ✓ | ✓ |
| Full copy structure support | — | ✓ | ✓ | ✓ | ✓ |
| Copywriting (done-for-you) | — | — | ✓ | ✓ | ✓ |
| Multi-page messaging system | — | — | ✓ | ✓ | ✓ |
CMS, Editing & Content Management |
|||||
| Visual editor | ✓ | ✓ | ✓ | ✓ | ✓ |
| Reusable templates | — | ✓ | ✓ | ✓ | ✓ |
| Custom post types (services, locations, etc.) | — | ✓ | ✓ | ✓ | ✓ |
| Dynamic content (pulls into pages) | — | — | ✓ | ✓ | ✓ |
| Editorial roles & approvals | — | — | — | — | ✓ |
SEO, AI & Search Readiness |
|||||
| Technical SEO foundations | ✓ | ✓ | ✓ | ✓ | ✓ |
| On-page SEO (titles, meta, headings) | ✓ | ✓ | ✓ | ✓ | ✓ |
| Local SEO setup | — | ✓ | ✓ | ✓ | ✓ |
| Schema markup | — | ✓ | ✓ | ✓ | ✓ |
| AI / AEO optimization | — | — | ✓ | ✓ | ✓ |
Integrations & Lead Capture |
|||||
| Integrations included | 2 | 4–6 | 6–10 | 8–12 | Custom |
| Forms + lead capture | ✓ | ✓ | ✓ | ✓ | ✓ |
| Scheduling / booking | ✓ | ✓ | ✓ | ✓ | ✓ |
| CRM connection | — | ✓ | ✓ | ✓ | ✓ |
| Email / SMS marketing sync | — | ✓ | ✓ | ✓ | ✓ |
| Advanced workflows / automation | — | — | ✓ | ✓ | ✓ |
Ecommerce |
|||||
| Product catalog | — | — | — | ✓ | ✓ |
| Cart & checkout | — | — | — | ✓ | ✓ |
| Payments, shipping & tax setup | — | — | — | ✓ | ✓ |
Performance, Security & Accessibility |
|||||
| Core Web Vitals tuning | — | ✓ | ✓ | ✓ | ✓ |
| Image optimization & lazy loading | ✓ | ✓ | ✓ | ✓ | ✓ |
| Caching / CDN configuration | — | ✓ | ✓ | ✓ | ✓ |
| Security hardening, backups & monitoring | ✓ | ✓ | ✓ | ✓ | ✓ |
| Accessibility foundations | ✓ | ✓ | ✓ | ✓ | ✓ |
| Advanced accessibility requirements | — | — | — | — | ✓ |
Analytics & Tracking |
|||||
| Analytics installation | ✓ | ✓ | ✓ | ✓ | ✓ |
| Conversion tracking | — | ✓ | ✓ | ✓ | ✓ |
| Event tracking & dashboards | — | — | ✓ | ✓ | ✓ |
Launch, QA & Handoff |
|||||
| QA checklist & device testing | ✓ | ✓ | ✓ | ✓ | ✓ |
| Launch support | ✓ | ✓ | ✓ | ✓ | ✓ |
| Post-launch stabilization | — | ✓ | ✓ | ✓ | ✓ |
| Documentation, handoff & team training | — | ✓ | ✓ | ✓ | ✓ |
Membership plans
Build with BlueCat AI-native website experience platform — free to start, and upgrade anytime to unlock advanced features.
Features
- Secure web hosting
- Software updates
- Techincal maintenance
- Staging & backups
- 24/7 Monitoring
- Technical SEO maintenance
- Limited content updates
Features
- All Core plan features
- Concierge access
- Integrations support
- Non-fundamental updates
- Quarterly audits
- At-request team trainings
Features
- Required for multi-sites
- All Business plan features
- Performance optimization
- Strategy and reporting
Enterprise
Custom, high-scale digital infrastructure. Solution for high-traffic sites that need Enterprise-level structure.
Custom quote
minimum $6k/mo
Features
- Custom hosting and infrastructure
- Advanced security and compliance
- Dedicated account manager
- Complex integrations and workflows
- Ongoing optimization and governance
- Custom scope, pricing, and terms
Questions? Answers.
Pricing FAQs
How is payment structured for a website project?
Payments are split into three clear stages: an initial deposit to secure your spot, a second payment before development begins, and a final payment before launch. This keeps the process predictable and aligned with project milestones.
Do you offer fixed pricing, or is everything custom?
We don’t offer one-size-fits-all pricing. We provide base starting prices, then customize the scope and cost based on your goals, features, and long-term plans.
Can I create a fully custom website plan instead of choosing a preset package?
Yes. Every website we build is custom. We’ll design a plan around your business, content needs, integrations, and future growth.
Can I customize my membership as well?
Yes. Memberships are flexible and tailored to your site, support level, and ongoing needs, so you’re only paying for what actually supports your business.
Who will I speak with first when I request a consultation?
You’ll connect with an account coordinator who will take time to understand your goals, answer initial questions, and walk you through the best path forward.